
Cultural strategy for the next generation. Empowering brands through insights, innovation, and experiences.
A cultural strategy and brand consultancy based in NY, INFRM connects brands with Gen Z and Millennial audiences through culturally relevant strategies, immersive experiences, and data-driven insights.
MISSION
We're bridging the gap between brands and the values shaping modern culture:
authenticity, inclusivity, and creativity.
Providing data-driven insights and actionable strategies to help brands understand and connect with Gen Z and Millennial audiences.
CULTURAL CONSULTING.

Developing bold, authentic campaigns designed to resonate with younger audiences, leveraging digital platforms and influencers.
MARKETING STRATEGY

Creating immersive, shareable experiences that transform brands into cultural touchpoints.
EXPERIENCE DESIGN

Building authentic narratives and facilitating partnerships that align brands with Gen Z’s values and cultural preferences.
BRAND STRATEGY

Helping brands design, package, and launch products that resonate with Gen Z’s aesthetic, ethical, and functional expectations.
PRODUCT DEVELOPMENT

We bring cultural moments to life with our expertly crafted events.
EVENTS

HOW WE PARTNER
GEN Z CULTURAL STRATEGY FIRM.
BROOKLYN BASED.
